Jason Whitlock’s Plan to Revive the NBA

NBA segment – Ratings for the NBA are bleeding out. The popularity isn’t there, Lebron isn’t a draw anymore, it seems like nobody really cares. With news of the NBA seeking a new media deal worth $60 – $72 billion, what in the world could help this organization regain its former glory. Jason and Steve Kim break down exactly what could help the NBA, and it’s not as complicated as you think. @NBA @NBAonTNT @nbaonespn

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